Key Objectives

Key Objectives

i. Providing Basic Needs and Rights

All human beings are born free and equal in dignity and rights, including the right to food, health, work, and education. The inherent nature of every person is creative, resourceful, self-reliant, responsible, and productive. We must not treat people living in conditions of hunger as beneficiaries, which can crush dignity, but rather as the key resource for ending hunger. At The Art of Charity, we aim to create a world where every woman, man, and child leads a healthy, fulfilling life of self-reliance and dignity. The Art of Charity believes in sharing the reference of its name and upholding the dignity of all individuals it comes across. The primary mission of The Art of Charity lies in supporting the people to meet the basic requirements. We believe that every person has the right to access resources and opportunities to live and develop with dignity and to become an active and contributing member of our society.

ii. Empower Children

Children of any country are the key to its future and the quality of education they are imparted with defines how secured that future is, as education plays a crucial for the development of children. At The Art of Charity, we believe that one of our responsibilities is to care for children and those who have been marginalized by the economic and social systems of the world. The Art of Charity will be an organization working to protect and improve the lives of children across the globe. We will be stepping into a life-changing connection that empowers the child and their community for a future filled with opportunity. The Art of Charity is working towards the goal of achieving quality education for every underprivileged and orphaned child and serving this cause. Our underlying belief is that if we help one child in receiving a quality education, that child would help others thus propagating our work and bringing good to society.

iii. Be Accountable

In every neighborhood where we work, The Art of Charity is committed to meeting the highest standards for nonprofit organizations, including tax-deductibility where applicable. We hold ourselves to the highest standards of accountability and transparency in the industry. We’ve made our policies available so everyone knows our responsibilities to our partners and each other. We must regularly step back — assess our impact within the evolving social/political/economic environment — and launch the highest leverage actions we can to meet this challenge.

iv. Becoming a Market Leader

We will provide quality and state-of-the-art services that will help us to attract a larger audience. Following values can help us to become the market leader.

  • Positive reputation/image
  • A larger base of donors and sponsors
  • Respect for laws and regulations

v. Growth strategy

The growth strategies for The Art of Charity include the following:

  • Create measurable KPI’s
  • Best communication strategies
  • Personalize the approach to retain donors
  • To maximize focus on efficient marketing
  • Understand the requirements of the potential donors

Having acquired the trust from all the stakeholders, it will be able to continue its growth strategy.

vi. Generate Potential Leads of Donors

Leads, who is your probable donor, require to stay on the prime focus. One of the foundational elements of growing an NFP is having access to a steady stream of funds. The marketing techniques of The Art of Charity use a variety of strategic ways and methods to generate leads that can be further filtered and persuaded for conversion through other relevant means of marketing.

vii. Staff Growth

Empowering staff means investing in the greatest earning potential available. Education is one of the strongest tools an organization can provide to staff members to help them succeed and can be paired with the team earning goals to create a team culture within the organization. Creating an atmosphere of learning new skills will create a positive and professional work environment that will be experienced not only by the staff but also by the users.